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The Robe di Kappa (1969) logo
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Robe di Kappa
Tagged:black, red, man, woman [c] [r] [all]


Known as Omini, the Kappa logo is a silhouette of a man (left) and woman (right) sitting back to back in the nude. Created in 1969 by mere accident. After a photo shoot for a bathing suit advertisement, a man and a woman were sitting back-to-back, naked, with the outlines of their bodies traced by the back lighting. The photographers knew they had something, and the idea grew into what is now the logo for Robe di Kappa, or the Kappa brand, which was later attributed to the active and sportswear. Symbolizes the mutual support between man and woman, and their completion.



Robe di Kappa

Year: 1969

Category: Sports
Style: 80s

Design: Unknown
Continent: Europe
Country: Italy

Rating: 5.7
Overall: #93 (/1792)
In its category: #10 (/235)
Based on 9394 votes
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