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TriviaPalier is providing mental health- and addictioncare for individuals and is taking care of specific groups who are in need of complex psychiatric and addictive problems. After treatment the patients return to normal healthcare.
Design solution Palier is a spacer between two parts of stairs. Symbolic it stands for a moment of pause / rest (in life) , (the 'P' also can be seen as the top view of a staircase) and it visualizes the 'P' of Palier. This logo is the basis for the corporate identity and the style and colors are the communication carriers.
Results The corporate identity expresses tranquility and stability at every level of communication. For the employers, patients and business partners Palier shows to be a reliable and providing high quality mental care. Independent review of the brand portfolio of Parnassia Bavog Group shows that Palier has become a strong brand within the group. Clarity and a consistent style recognizable works.
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