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TriviaMTV's 2010 logo is more rounded and contains less lines than the original 1981 logo. The subtext 'Music Television' in the logo disappeared. Also it looks a bit like the legs of the capital M got chopped off in some way. Anyway got shorter for sure as also the bottom of the T disappeared in endless whitespace.
The new logo is extremely suitable and probably intended as a better mask to be applied on all sorts of photographic and graphic images. In the current digital media era we live in, we more and more see that a logo like this is more loosely applied, take for the instance the Google logo, applying all sorts of daily doodles on, and f.i. the new 2009 AOL, America Online logo.
![](/images/extended.info/m/mtv/mtv_logo_enclosure.jpg) Maybe this new logo isn't as charactericstic as its predecessor, it does remain its unique elements and makes a new way of applying and adapting the logo to various media expressions possible.
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