|
TriviaTwo former identity elements - the Thyssen arch and the Krupp three-ring emblem - were used to create the ThyssenKrupp Group logo. They have been combined to create a new, cohesive identity.
The three-dimensional appearance emphasizes the competence and performance capabilities of the Group and its products, which will continue to hold a strong competitive position in the future market place. The spelling of ThyssenKrupp as a single word also symbolizes the growing together of two equal partners who joined forces and, at the same time, creates a powerful and distinctive logotype.
|
| |
|
|