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The Fiat (1982) logo
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Fiat first used the five-bar logo on the Uno in 1982, after Fiat design chief Mario Maioli - driving past the Mirafiori factory at night after a power cut - saw the giant FIAT logo on top of the plant, set against the fading light of the sky. He did a quick sketch - five bars represented the spaces he could see between the letters.




Year: 1982
Brand: Fiat

Category: Automotive
Style: 80s

Design: Mario Maioli
Continent: Europe
Country: Italy

Case: Fiat Automobilia

Rating: 5.3
Overall: #202 (/1793)
In its category: #29 (/127)
Based on 9138 votes
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